Menswear & Trends

Beat The Heat with H&M

Beat the heat with H&M and explore the Swedish brand’s latest styles.

The fashion label reunites with Hamid Onifade to showcase sleek essentials for the season.

Hamid relaxes poolside in stylish separates. The model’s wardrobe includes patterned shirts and shorts. H&M also delivers a pop of color with its oversized tops. Leather sandals complete easily covetable looks.

H&M calls on two familiar faces for its summer Beat The Heat campaign.

The Swedish brand reunites with models Arthur Gosse and Hamid Onifade. The pair comes together in a resort-inspired wardrobe for the modern traveler. Defining the season, H&M head of menswear design, Andreas Löwenstam cites three key aesthetics.

H&M’s stylish man tackles the City Uniform, which includes contemporary staples such as the collarless linen shirt. He also embraces a Freedom Finesse with the simplicity of trendy joggers or an easy tee.

Finally, H&M’s man into an Exotic Vibe with a lineup of outfits featuring tropical prints.

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